Track real traffic from AI platforms to your site
The GRRO attribution pixel tracks real sessions from ChatGPT, Perplexity, Gemini, Claude, and more. See revenue attribution, connect Google Search Console and GA4, and compare AI traffic versus organic versus direct.
AI Visibility Score
Industry Ranking
| Brand | Mentions | Position | Change | Visibility |
|---|---|---|---|---|
GRROYOU | 156 | 1.8 | +2.5% | 72.5% |
Nike | 142 | 2.1 | -1.2% | 68.3% |
Athleta | 128 | 2.4 | +0.8% | 62.1% |
Alo Yoga | 115 | 2.9 | -2.3% | 55.9% |
Fabletics | 98 | 3.2 | +1.1% | 48.7% |
Trusted by 500+ brands to track their AI visibility
What is AI Traffic & Attribution?
Track real website sessions from AI platforms, attribute revenue, and compare AI traffic alongside organic and direct channels.
Attribution pixel
The GRRO pixel tracks real sessions from AI platforms. See how many visits come from ChatGPT, Perplexity, Gemini, Claude, and more.
Revenue attribution
Track conversions and revenue from AI traffic. See which platforms drive the most valuable visitors to your site.
GSC & GA4 integration
Connect Google Search Console and GA4 to compare AI traffic alongside organic, direct, and other channels in one dashboard.
Attribution pixel
The GRRO pixel tracks real sessions from AI platforms. See how many visits come from ChatGPT, Perplexity, Gemini, Claude, and more.
Revenue attribution
Track conversions and revenue from AI traffic. See which platforms drive the most valuable visitors to your site.
GSC & GA4 integration
Connect Google Search Console and GA4 to compare AI traffic alongside organic, direct, and other channels in one dashboard.
Features in AI Traffic & Attribution
Everything you need to track AI traffic, attribute revenue, and compare channels.
AI Traffic Dashboard
The GRRO attribution pixel tracks real sessions from AI platforms. See how many visits come from ChatGPT, Perplexity, Gemini, Claude, and more.
Perks of AI Traffic & Attribution
Track, attribute, and compare AI traffic alongside your other channels.
GRRO attribution pixel
A lightweight JavaScript snippet that tracks real sessions from AI platforms. Install once and data flows automatically.
Engine-level breakdown
See traffic from each AI platform separately. Know whether ChatGPT or Perplexity sends your most engaged visitors.
Revenue tracking
Tie dollars back to AI-referred visits. Report AI search revenue alongside Google and social channels.
Google Search Console
Connect GSC to pull in search data. See your organic search performance alongside AI traffic in one view.
Google Analytics 4
Connect GA4 to see AI traffic in the context of all your other channels. Direct, organic, social, paid, and AI side by side.
Real-time updates
Traffic data refreshes daily. See yesterday's AI visits first thing in the morning, not weeks later.
AI vs organic vs direct
Compare AI traffic alongside organic search, direct, and other channels. See how fast the AI channel is growing.
Exportable reports
Download traffic and revenue reports as PDF or CSV. Share performance data with stakeholders in seconds.
GRRO attribution pixel
A lightweight JavaScript snippet that tracks real sessions from AI platforms. Install once and data flows automatically.
Engine-level breakdown
See traffic from each AI platform separately. Know whether ChatGPT or Perplexity sends your most engaged visitors.
Revenue tracking
Tie dollars back to AI-referred visits. Report AI search revenue alongside Google and social channels.
Google Search Console
Connect GSC to pull in search data. See your organic search performance alongside AI traffic in one view.
Google Analytics 4
Connect GA4 to see AI traffic in the context of all your other channels. Direct, organic, social, paid, and AI side by side.
Real-time updates
Traffic data refreshes daily. See yesterday's AI visits first thing in the morning, not weeks later.
AI vs organic vs direct
Compare AI traffic alongside organic search, direct, and other channels. See how fast the AI channel is growing.
Exportable reports
Download traffic and revenue reports as PDF or CSV. Share performance data with stakeholders in seconds.
GRRO attribution pixel
A lightweight JavaScript snippet that tracks real sessions from AI platforms. Install once and data flows automatically.
Engine-level breakdown
See traffic from each AI platform separately. Know whether ChatGPT or Perplexity sends your most engaged visitors.
Revenue tracking
Tie dollars back to AI-referred visits. Report AI search revenue alongside Google and social channels.
Google Search Console
Connect GSC to pull in search data. See your organic search performance alongside AI traffic in one view.
Google Analytics 4
Connect GA4 to see AI traffic in the context of all your other channels. Direct, organic, social, paid, and AI side by side.
Real-time updates
Traffic data refreshes daily. See yesterday's AI visits first thing in the morning, not weeks later.
AI vs organic vs direct
Compare AI traffic alongside organic search, direct, and other channels. See how fast the AI channel is growing.
Exportable reports
Download traffic and revenue reports as PDF or CSV. Share performance data with stakeholders in seconds.
Frequently asked questions
What is AI traffic attribution?
AI traffic attribution tracks real website sessions that come from AI platforms like ChatGPT, Perplexity, Gemini, and others. The GRRO attribution pixel identifies when visitors arrive from AI platforms and tracks their session data, conversions, and revenue.
How does the GRRO attribution pixel work?
The GRRO pixel is a lightweight JavaScript snippet you add to your site. It detects when visitors arrive from AI-powered search engines, records the referring platform, and tracks downstream conversions and revenue.
Does GRRO integrate with Google Search Console and GA4?
Yes. GRRO integrates with Google Search Console for search data and Google Analytics 4 for broader analytics. This lets you compare AI traffic alongside organic, direct, and other channels in one dashboard.
Can I compare AI traffic to organic and direct traffic?
Yes. GRRO shows AI traffic side-by-side with organic search, direct, and other traffic channels so you can see how fast the AI channel is growing relative to your other sources.
How do I get started tracking AI traffic?
Sign up for a free GRRO trial, install the attribution pixel on your site (one line of JavaScript), and optionally connect Google Search Console and GA4. You will see your first AI traffic data within 24 hours.
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