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Use Case

AI search visibility for healthcare

Patients are asking AI for healthcare recommendations. Make sure AI recommends your practice.

Trusted by 2,400+ brands to track their AI visibility

Responses
Sheath
Kelly's Landscaping
Chargeback
Spoil
Trending
Dropship
LedgrLink
Lifetime Electro
Newsletter Co
Reiki Master
Responses
Sheath
Kelly's Landscaping
Chargeback
Spoil
Trending
Dropship
LedgrLink
Lifetime Electro
Newsletter Co
Reiki Master
Responses
Sheath
Kelly's Landscaping
Chargeback
Spoil
Trending
Dropship
LedgrLink
Lifetime Electro
Newsletter Co
Reiki Master

Patients are choosing providers based on AI recommendations

The patient journey has shifted. Before calling your office or checking your website, patients are asking ChatGPT "who is the best orthopedic surgeon in Austin" or asking Perplexity to "recommend a dermatologist that takes Blue Cross near me." The AI response determines whether they even consider your practice.

Healthcare is uniquely sensitive in AI search. When AI recommends a provider, patients trust that recommendation because they trust the AI to filter for quality, credentials, and reputation. If your practice is not in that recommendation, patients choose the provider that is.

Most healthcare organizations have no visibility into what AI engines say about their providers, specialties, or facilities. They are spending on traditional marketing while an entirely new patient acquisition channel grows unchecked.

How GRRO helps healthcare organizations win in AI search

From provider tracking to patient attribution, GRRO gives healthcare teams full visibility into how AI engines recommend their services.

Know when AI recommends your providers

GRRO scans all 6 major AI engines daily and shows you which providers, specialties, and locations get recommended. Track your visibility for the exact prompts patients use to find care.

For healthcare, this means knowing if ChatGPT recommends your cardiologist, if Perplexity features your urgent care locations, and if Gemini mentions your health system when patients search for specialists.

Provider AI Visibility64
Cardiology5/6 engines
Orthopedics3/6 engines
Dermatology2/6 engines
Prompt: "Best cardiologist in Austin"
Your Health System
61%
Austin Heart
88%
Texas Cardiac
72%
Heart of Texas
34%

See which providers AI recommends in your market

When a patient asks for the best specialist in their area, AI names specific providers and health systems. GRRO shows you who wins those recommendations, what they have on their provider pages that you do not, and how to close the gap.

Understand the competitive landscape for every specialty and location. See where you lead and where competitors are capturing the patients that should be coming to you.

Connect AI recommendations to patient acquisition

The GRRO Attribution Pixel tracks when patients arrive from AI engines and connects those visits to appointment bookings. For the first time, healthcare marketing teams can measure AI search as a patient acquisition channel.

Know which AI engines drive the most new patients, which specialties benefit most from AI visibility, and calculate your cost per patient acquisition from AI search.

AI Patient Attribution
AI-referred patients
1,247+43%
Appointments booked
312+61%
Patient acquisition cost
$18-34%

Everything healthcare teams need for AI visibility

A complete platform built for the way healthcare organizations grow.

Track patient-facing AI mentions

See when AI engines recommend your practice, hospital, or health system. Monitor responses to prompts like "best cardiologist near me" or "top orthopedic surgeons."

Monitor accuracy of AI health claims

AI engines sometimes present inaccurate medical information or outdated provider details. GRRO monitors for accuracy so you can address issues before patients are affected.

Optimize provider profiles for AI

GRRO audits your provider profiles, location pages, and service descriptions against the patterns AI engines use to make healthcare recommendations.

Competitive landscape analysis

See which healthcare providers AI recommends in your specialty and market. Understand what competitors are doing differently to earn those recommendations.

Patient attribution tracking

The GRRO Attribution Pixel tracks when patients arrive from AI engines. Connect AI recommendations to appointment bookings and patient acquisition costs.

Multi-location support

Track AI visibility across every location, department, and specialty. Healthcare systems with dozens of facilities can monitor each one from a single dashboard.

The numbers speak for themselves

55%

of patients ask AI for healthcare recommendations

6

AI engines tracked simultaneously by GRRO

30s

to get your first AI visibility score

2.3x

average increase in AI patient referrals within 90 days

We had no idea patients were using AI to find specialists until we ran a GRRO scan. We discovered that a smaller competitor was being recommended in 5 out of 6 engines for our top specialty. Within 90 days of optimizing with GRRO, we flipped that and our new patient inquiries from digital channels increased 38%.

Dr. Amanda Liu

Chief Marketing Officer, Pacific Health Partners

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